Privacy Policy

Last updated: 24 February 2026

Social Meteor Pty Ltd (ACN 615 395 965) (we, us, our) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store and disclose personal information, and how you can access or correct it.

We handle personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

1. What personal information we collect

We may collect personal information about you including:

Identity and contact details, such as name, email address, phone number, job title, organisation, and social profiles
Business information you provide when you enquire, brief us, or engage us
Communications, such as emails, messages, meeting notes, and support requests
Website and device data, such as IP address, browser type, device identifiers, pages viewed, session behaviour, and referral sources
Marketing and advertising data, such as cookie identifiers, pixel events, conversion data, and campaign interactions
Recruitment information (if you apply for a role), such as CV, employment history, referees, and related communications
Supplier and contractor details, such as contact and payment administration information

We generally do not need sensitive information (for example, health information). If you provide it, you consent to us collecting and using it only for the purpose you provided it.

2. How we collect personal information

We collect personal information when you:

Submit forms on our website, request a proposal, or contact us
Subscribe to newsletters or download resources
Engage us for services or provide information as part of a project
Attend our events, workshops, or meetings
Interact with our ads or content (including via pixels and cookies)
Apply for a job or contract role with us
Use our website, including via cookies and analytics tools

We may also collect information from third parties where appropriate, such as your employer (for client work), your nominated representatives, referral partners, recruiters, ad platforms, data providers, or publicly available sources (for example, LinkedIn).

3. Why we collect, use and disclose personal information

We collect, use and disclose personal information to:

Respond to enquiries and provide quotes and proposals
Deliver our services, including strategy, creative, production, advertising, and reporting
Manage client relationships, accounts, billing, and administration
Communicate with you about projects, updates, and service matters
Improve our website, services, and customer experience
Run marketing activities (including email marketing, remarketing, and advertising measurement)
Comply with legal obligations and enforce our agreements
Recruit and assess candidates for roles, and manage our hiring process
Detect and prevent fraud, misuse, security incidents, or unlawful activity

3A. Client work and information we process for clients

When we deliver services to clients, we may receive or access personal information that belongs to, relates to, or is controlled by the client (for example, customer lists, CRM data, lead data, email subscriber lists, website conversion data, or audience insights).

We handle that information to provide the services, and generally in accordance with the client's instructions and our contractual obligations
We treat information produced during the performance of services as confidential where required under our agreements
We may use de-identified or aggregated information for internal reporting and service improvement, provided it does not identify individuals

Clients are typically responsible for ensuring they have the right to disclose personal information to us and to permit us to use it to deliver services (including for advertising and analytics).

4. Cookies

When you visit our website, we may collect information about you through cookies (small text files stored on your browser or device). We use cookies and similar technologies to:

Understand how visitors interact with our website (e.g. pages visited, traffic sources)
Serve relevant advertisements through platforms like Meta Ads and Google Ads
Improve user experience and website performance

You can disable cookies through your browser settings, but this may affect some website functionality.

We use third-party tools including Google Analytics and Meta Pixel. These tools may collect information about your online activity across different websites.

5. Direct marketing

We may use your personal information to provide you with information about products, services and updates we think you may be interested in. You can opt out at any time by:

Clicking unsubscribe in any marketing email
Contacting us directly using the details below

We will not use sensitive information for direct marketing without your explicit consent.

6. Sharing personal information

We may share your personal information with:

Service providers who help us deliver our services (e.g. cloud storage, email platforms, software tools)
Advertising and analytics platforms (e.g. Meta, Google) to run campaigns and analyse performance
Clients, where we provide services involving data processing or reporting on their behalf

Professional advisors such as accountants, lawyers and insurers
Government agencies or regulators where required by law
Other parties with your consent
Successors to our business if we are involved in a merger, acquisition or sale

We do not sell personal information to third parties.

7. Overseas disclosures

Some of the third-party tools and platforms we use may store or process information outside Australia (for example, services hosted in the United States). Where this occurs, we take reasonable steps to ensure those parties handle your information in accordance with the APPs or equivalent standards.

8. Storage and protection of personal information

We store personal information using third-party cloud-based services and take reasonable steps to protect it from misuse, interference, loss, and from unauthorised access, modification and disclosure.

Our staff and contractors are bound by confidentiality obligations. Access to personal information is limited to those who need it to carry out their responsibilities.

9. Retention of personal information

We retain personal information for as long as necessary to fulfil the purposes for which it was collected, or as required by law.

When information is no longer required, we take reasonable steps to destroy or de-identify it.

10. Access to and correction of personal information

You have the right to request access to personal information we hold about you, and to request corrections where that information is inaccurate, incomplete or out-of-date.

To make a request, contact us using the details in section 14. We will respond within a reasonable time and in accordance with the Privacy Act.

11. Complaints

If you believe we have breached the APPs or your privacy rights, please contact us using the details in section 14. We will acknowledge your complaint and respond within 30 days.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.

12. Links to third-party websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to read their privacy policies.

13. Changes to this policy

We may update this policy from time to time. Any changes will be posted on our website with an updated 'last updated' date. Continued use of our services after changes are posted constitutes your acceptance of the revised policy.

14. Contact us

If you have any questions, concerns or requests regarding this privacy policy or your personal information, please contact:

Social Meteor Pty Ltd | ACN 615 395 965 | Email: hello@socialmeteor.com.au | Website: www.socialmeteor.com.au